This article shares best practices for maintaining momentum in a Big Think+ learning program, so learners don’t just start strong but stay active and grow through repeated use.
A successful launch is only the beginning. Sustained engagement happens when learners see learning as part of how they work, not a separate activity. With the right cadence, visibility, and encouragement, you can keep participation strong across weeks or even quarters. Check out these tips for doing just that.
Tip 1: Keep learning light and consistent
Avoid long silences between touchpoints. A consistent rhythm matters more than quantity.
Share 1 short lesson each week
Curate “weekly picks” with 2–3 resources aligned to current business themes
Use predictable timing to help learners make space for learning
Tip 2: Reinforce reflection and application
Prompt learners to turn insights into action:
Use Learner Guides (from Video Lessons) or reflections (from Courses) to encourage self-assessment
Pair lessons with a team question like “What stood out to you?” or “How might we use this in our next meeting?”
- Encourage learners to write down one thing they’ll try, and revisit it a week later.
Tip 3: Connect learning to real moments
The most powerful way to sustain engagement is to link learning to what learners are already doing.
Try embedding Big Think+ content into:
Onboarding checklists
Team planning sessions
Performance conversations
Leadership offsites
DEIB, innovation, or feedback campaigns
Tip 4: Recognize and celebrate engagement
Even lightweight recognition can boost motivation:
Highlight active teams or individuals in a Slack thread
Invite a learner to share what they tried from a lesson
Ask managers to name what they’ve applied in 1:1s or team standups
You don’t need a leaderboard—just visibility and appreciation.
Tip 5: Use analytics to adjust and support
Check Big Think+ Analytics to:
Spot drop-off points and re-engage with reminders
Identify top-performing content to re-share
Find your most active learners, who can be great candidates for peer champions
Bonus: Let us help you with internal marketing
- Reach out to Partner Services at partner.services@bigthink.com to get internal marketing tools like trailers, ad images, BT+ logos, and more!
By layering light structure, reflection, and relevance into your program, you’ll turn one-time participation into a learning habit and help your teams apply what they’ve learned to what matters most.